Casting Hope: How Fishing for Success is Reeling in a New Future

Photo: © Courtesy of Fishing for Success

In a coastal village just outside St. John’s, a small nonprofit is making waves across Newfoundland and Labrador by casting lines of connections across the community.
 
Founded in 2014 by educator and environmentalist Kimberly Orren, Fishing for Success is a handline fishery, a cultural preservation project, an outdoor classroom, and, for many, a lifeline.
 
For Orren, this mission began in a Florida classroom, where she watched her students grow increasingly detached from the natural world. Smartphones replaced curiosity, and textbooks couldn’t compete with screens. Returning home to Newfoundland, Orren and her partner, Leo Hearn, a seasoned fisherman and navigator, took the opportunity to reintroduce young people to the water.
 
Fishing for Success teaches small-scale, sustainable handline fishing, a method that protects marine ecosystems and ensures humane treatment of fish. Guided by a deep respect for sustainability and a mission to foster community, the organization is redefining what it means to fish and why it matters.
 

Healing Waters

For staff like Meghan Young, fishing set her on a journey of personal growth and environmental exploration. An indoor kid with no fishing experience, no real interest in boats or bait, and no desire to smell like fish, Young reluctantly picked up fishing as a summer job.
 
Now, looking back, Young credits that summer with changing her life—and over the years, she’s seen firsthand how being out on the water transforms people, especially youth facing mental health challenges or instability. 
 
Nature therapy is woven into every aspect of the work, whether it’s pulling in a cod from the North Atlantic or creating vibrant gyotaku-style fish prints. Young, now studying psychology, sees Fishing for Success as proof that healing doesn’t have to happen in clinical spaces. 
 
“I watched kids go from completely closed-off to laughing, smiling, wanting to work in the fishery,” she shared. “You can help people in so many ways—sometimes it starts with catching a fish.”
 
Megan Meadus, one of the organization’s first hires, agrees. “You can literally see them shift. By the end of a summer, they’re leading the group, playing music, casting lines. Nature does something to people when you let it.”
On the docks of Newfoundland, young fisherwoman stands holding thumbs up in front of her catches with Fishing for Success
© Courtesy of Fishing for Success

Girls Who Fish

For Meadus, the experience led to something even bigger—co-founding the Girls Who Fish program with Orren. The fishery has long been dominated by men, but Orren and Meadus are working to change that. In 2016, the two co-founded Girls Who Fish, a program that provides women with skills and confidence in fishing, boating, and outdoor leadership.

“We wanted to create a space where women weren’t being taught by their dads, brothers, or boyfriends,” Meadus explained. “Just women teaching women.”

The program challenges stereotypes and breaks down barriers in a field where only 23 per cent of participants are women. From fly fishing and filleting to navigating a dory, Girls Who Fish empowers participants to take the helm—literally and figuratively.

“We teach everything from fly fishing to cod jigging,” she continued. “But what we’re really doing is building confidence.”

Learning from the Sea

Not everyone in Petty Harbour embraced the initiative at first. A necessary safety fence stirred controversy. Some locals questioned the visibility and growth of a project founded by an outsider. But over time, those who experienced it, especially children, became its biggest advocates.

And now, Fishing for Success is a registered museum, a social enterprise, and a sought-after destination for tourists, schools, and nonprofits. It’s hosted women’s long-table dinners with locally caught seafood, partnered with Memorial University, and earned national recognition, including the Canadian Museum of Nature’s Inspiration Award. But it’s always been the little victories that matter most, like seeing children’s lives change in real-time.

“When a child catches their first fish and says, ‘I did it,’ everything else falls away,” shared Orren. “It’s magic. And it’s medicine.”

Fishing for Connection

Fishing for Success also partners with groups like the Association for New Canadians to run Women Sharing Heritage (WiSH). This six-week program brings together immigrant and refugee women with local women for shared activities such as berry picking, fish preparation, and cooking traditional meals. The goal, as Orren explains it, is to give people a space to feel proud of their skills and to be a part of something.

Deliberate in its language and practice, Fishing for Success avoids terms like “recreational fishing” and doesn’t teach catch-and-release. In doing so, the organization reintroduces values that once defined coastal life in Newfoundland: sustainability, stewardship, and community reliance.

“We teach responsible harvesting,” Orren explained. “If you take a life, you eat it. You use all of it. You respect it.”

And while there’s joy in the catch, there’s also beauty in the learning. Kids do citizen science, participate in microplastic research, and learn to read the sea through the eyes of elders.
“Fishing is just the hook,” she continued. “It gets people to imagine what they might do around the water.”

The impact speaks for itself. Many of its alumni have taken their skills into new realms—entrepreneurship, psychology, sustainability, even international development. Young, for example, started a tourism-based youth employment project in Haiti, inspired by the values she learned on the wharf in Petty Harbour.

Sometimes, all it takes is a line in the water.

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