Shell Canada’s 30-year, $100 million commitment to begin a good neighbour changes thousands of Canadian lives

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Over the last 30 years, Shell and its employees have donated $100 million to local United Ways to help improve the lives of individuals and families across Canada. The company’s core values—honesty, integrity, and respect for people—are at the forefront of what drives both their business and social investments.

Every year, Shell Canada runs an impressive campaign, matching employee and retiree donations, and running multiple activities and events to drive their fundraising and volunteer efforts. Michael Crothers, President and Country Chair of Shell Canada, says he is continuously humbled by the generosity and kindness of his team. “You wouldn’t believe the pride it gives our people to see the impact they’re having and to say ‘I’m a part of that.'”

Shell Canada believes social investments are key in helping build capacity and long-term, societal benefits to the communities within which the company operates. At times, these efforts include providing critical support during unexpected emergencies, such as the COVID-19 public health crisis.

As the coronavirus pandemic struck Canada, and cities across the nation scrambled to provide assistance to people within their communities, Shell Canada sprang into action. The company donated hundreds of thousands of dollars to emergency relief funds throughout the country, including a corporate employee matching program which raised $250,000 for local foodbanks across Canada.

According to Crothers, investing in initiatives that have the power to transform communities is something the company strives to do in all the places it operates in. “There is an underlying determination to make our nation a place of hope, a place where every Canadian can truly fulfill their potential. If our employees can help make that happen in some way—it’s all we could ever hope for, and why we are so committed to United Way.”

United Way of Calgary and Area would like to thank Shell Canada Limited and its employees and retirees for their unwavering support and commitment to our community and other communities across our country.

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At Shell Canada we believe Indigenous communities are important partners; our projects must be designed and implemented to minimize impacts, provide shared value and enhance relationships with Indigenous Peoples. Building and maintaining trusting relationships, investing in human capacity, and sharing economic benefits, provides opportunity to maintain social license to operate, reduce project risks, and builds a diverse and inclusive workforce.

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